Search, AI search and analytics

Tag the link.
Count who it brought.

A link you share on a podcast, a poster or another newsletter can carry a tag. PixelGlass counts every visit under the tag it arrived with, so you see what each place sent you.

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Say it to your agent

Give me links to my spring guide tagged for Instagram, my podcast notes and the Saturday flyer.

  • list_posts
  • get_post
  • start_editing_post
  • edit_post

Two ways to do it.

By hand

In the admin

  1. Add a tag to the link you share: yoursite.com/spring-guide?utm_source=instagram&utm_campaign=spring.
  2. For a short tag, use ref instead: yoursite.com/spring-guide?ref=podcast.
  3. Open Dashboard › Web traffic. Sources lists each utm_source or ref, and Campaigns lists each utm_campaign, in visitors.
  4. Press a source or a campaign to filter the whole tab by it, and see the pages its visitors read.

A tag wins over the page a visitor came from. Newsletter clicks need no tag: they arrive as the newsletter source, under the post's own campaign. The Dashboard's Campaigns tab is your emails; tagged links are on Web traffic.

With your agent

In Claude, ChatGPT or your editor

Give me links to my spring guide tagged for Instagram, my podcast notes and the Saturday flyer.

Add a tagged link to my site, with ref=partner-swap, at the end of the post I am writing for the partner newsletter.

The tools it calls

  • list_posts
  • get_post
  • start_editing_post
  • edit_post
  • finish_editing_post

No tool reads the Dashboard, so your agent cannot count the visits. It writes the tagged links, and you read the results on Web traffic.

For example

  • Which episode sent readers

    A history podcast puts a link with ref=ep42 in each episode's notes. The episodes that send readers are the ones it makes more of.

  • A poster with a short link

    A bakery prints its menu post's address with ref=window on a poster, and counts the visits the window brought.

  • A swap with another writer

    Two newsletters recommend each other with utm_source tags, and each sees under Sources how many readers the other sent.

Questions, answered

How do I track campaign links on PixelGlass?
Add utm_source, and utm_campaign if you like, or ref to a link to your site. PixelGlass counts each visit under its tag, and the Dashboard's Web traffic tab lists them under Sources and Campaigns.
Does PixelGlass read UTM tags?
Yes. PixelGlass reads utm_source, utm_medium and utm_campaign, and ref as a short source. The source and the campaign are lists on the Web traffic tab, each a filter.
Are newsletter clicks tagged on PixelGlass?
Yes. A click from a PixelGlass newsletter into your site arrives as the newsletter source, by email, under the post's slug as its campaign, unless you tagged the link yourself.
Do I need cookies to track campaigns?
No. PixelGlass reads the tag from the address a visitor lands on, with no cookie.

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